Twitter/X Ads Integration — Phase 1 (Read-Only)

Connect X (Twitter) Ads accounts via X Ads API. Import campaigns with engagement and conversion metrics. Unified cross-platform dashboard.

Key notes:

• X Ads API v12 — OAuth 1.0a
• Campaign types: Reach, Engagements, Followers, Website Traffic, App Installs, Video Views
• Unique metrics: engagements, follows, retweets, quote tweets, media views

Impact: Agencies managing brand awareness campaigns across all social platforms need X in the mix.