Cross-Platform Unified Dashboard

Single dashboard aggregating performance across ALL connected platforms (Meta, Google, TikTok, Snapchat, Bing, Taboola, Outbrain, Bigo). Total spend, total conversions, blended ROAS, platform breakdown charts.

Features:

• Platform selector: view all or filter by specific platforms
• Side-by-side platform comparison (same date range)
• Blended metrics: total spend, blended CPA, blended ROAS across all platforms
• Platform health indicators (sync status, account status, budget pacing per platform)
• Spend distribution pie chart by platform
• Top performers by platform

Impact: The core value prop of multi-platform: one view, all data, instant insights on where to allocate budget.